Itsu Mini Brands Collection | Mini Brands Encyclopedia

May 15, 2026

New Series Added: All My Mini Baby Series, Cha Cha Cha Charms and Kawaii Bouquet

My Mini Baby is now on the wiki

My Mini Baby line is officially indexed — Series 1, Series 2, Sweet Hearts and the new Disney capsule are all live with full checklists.

Cha Cha Cha Charms Keychain and Kawaii Bouquet checklists are live

The first Cha Cha Cha series — Charms Keychain — is up with all 9 collectible keychains. Mix, match and trade your way through the set.
Six animal-themed Kawaii Bouquet designs are now checklisted under the Kawaii line, with cover art and the Amazon capsule link ready to go.

Browse the new series

May 4, 2026

Share your collected, missing, and duplicate minis with a public link

Per-series share links for collected, missing, and duplicate minis

Open any series and use the new Share menu to generate a public link for what you have collected, what you still need, or the duplicates you are open to trading.
Each view gets its own link, so you can share exactly the slice of your collection that fits the conversation. Re-opening Share for the same view always returns the same link, so you can keep using it across posts and DMs.

Pick a display name and how people can reach you

The first time you share, you will be asked for a display name and one contact channel: Instagram, Facebook, TikTok, Reddit, or email.
Paste your full profile URL or just the handle and we will tidy it up for you. Your contact shows up on the public share page so other collectors know where to find you.

Copy, share, and preview your link in one place

Once your profile is set, the modal shows the live share URL with quick Copy, Share, and Preview buttons so you can drop it into a DM, story, or comment without leaving the page.
You can come back any time to update your display name or contact, and the link itself stays the same.

A public page with your display name and contact for whoever opens the link

The link opens a page with your display name, contact, the series, and only the minis tied to the view you shared.
You can edit the underlying collection. Visitors only see the slice tied to that link, nothing else

Apr 29, 2026

Track duplicates, "Create" type mini filter, and updated contact form

Track every copy you own

Got two of the same mini? You can now adjust quantities directly from mini, so your checklist reflects the exact number of copies in your collection.
Duplicate counts make it easier to track spares for sorting, trading, and future tools like exporting missing or duplicate items and sharing them as links.

Added "Create" type for Recipe or Create minis

Recipe-based and craft-style minis now have their own "Create" type, so they are easier to spot in series lists and checklist filters.
This covers lines where the fun is building, cooking, decorating, or assembling the mini rather than only collecting the finished item.

Ulta Series 1 and Stranger Things have images now

Mini Brands x Ulta Beauty Series 1 and Stranger Things Mini Brands now include product images across their series pages and mini checklists.
The added visuals should make it much easier to match what you unboxed with the right item in your collection.

Updated contact us to interactive form instead of mailing manually

The contact popup now includes an interactive form for users, so you can send feedback without opening your email app.
Choose a topic, add your notes, and optionally attach an image or PDF when you are reporting a missing mini, wrong detail, broken page, or feature idea.

Apr 29, 2026

Release notes are live

One-time update popup

You will now see a one-time popup whenever a new update ships.

Latest announcement only

Release announcements now focus on the newest update so the popup stays quick to read.

Enjoying the Mini Brands Library? 💖

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If it helped you track your collection or find that one missing mini faster, consider supporting the project. Your support helps cover hosting + updates — and helps fund the roadmap too: weights, cheat sheets, printable checklists, and price-drop notifications.

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Itsu

Itsu Minis

Itsu Katsu Rice Noodles

Itsu Hoisin Duck Bao Buns

Itsu Katsu Rice Noodles

Chicken Spring Onion Gyoza

Itsu Teriyaki Chicken Rice Bowl

Itsu Miso Soup

Itsu Avo Baby Rolls

Itsu Super Salmon Light

Itsu Salmon Sashimi

Itsu Super Salmon Light

Itsu Super Salmon Light (Mini Mini)

New Series Added: All My Mini Baby Series, Cha Cha Cha Charms and Kawaii Bouquet

My Mini Baby is now on the wiki

Cha Cha Cha Charms Keychain and Kawaii Bouquet checklists are live

Track duplicates, "Create" type mini filter, and updated contact form

Track every copy you own

Added "Create" type for Recipe or Create minis

Ulta Series 1 and Stranger Things have images now

Updated contact us to interactive form instead of mailing manually

Itsu

Itsu Minis

Itsu Katsu Rice Noodles

Itsu Hoisin Duck Bao Buns

Itsu Katsu Rice Noodles

Chicken Spring Onion Gyoza

Itsu Teriyaki Chicken Rice Bowl

Itsu Miso Soup

Itsu Avo Baby Rolls

Itsu Super Salmon Light

Itsu Salmon Sashimi

Itsu Super Salmon Light

Itsu Super Salmon Light (Mini Mini)

Get in Touch

New Series Added: All My Mini Baby Series, Cha Cha Cha Charms and Kawaii Bouquet

My Mini Baby is now on the wiki

Cha Cha Cha Charms Keychain and Kawaii Bouquet checklists are live

Share your collected, missing, and duplicate minis with a public link

Per-series share links for collected, missing, and duplicate minis

Pick a display name and how people can reach you

Copy, share, and preview your link in one place

A public page with your display name and contact for whoever opens the link

Track duplicates, "Create" type mini filter, and updated contact form

Track every copy you own

Added "Create" type for Recipe or Create minis

Ulta Series 1 and Stranger Things have images now

Updated contact us to interactive form instead of mailing manually

Release notes are live

One-time update popup

Latest announcement only

Enjoying the Mini Brands Library? 💖